PopularMagento Mass Import
Magmi tailored to your catalog
The Magento Mass Importer
for real stores
Open-source bulk product import and data synchronisation for Magento 1 & 2. Trusted by 4,800+ stores since 2008.
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What Magmi does
One tool. Your entire catalog.
Magmi takes a CSV of any size and spreads it across Magento attributes, images, categories and inventory in minutes.
Mass Import
Import millions of SKUs in a single pass. CSV, Excel, JSON.
Speed
Writes directly to the database — 20–50× faster than the native importer.
Plugins
60+ official plugins — from image attach to URL rewrites and inventory.
Profiles
Save your setup as a profile and run from CLI, cron or the UI.
Synchronisation
Scheduled sync with ERP, 1C, SAP, Google Sheets or any REST API.
Security
HTTP auth with your Magento DB password. Full control over access.
Services
Full-cycle Magento services
Popular
Store Migration
Zero-downtime M1 → M2 migration
NewData Synchronisation
Automated sync of products, prices, stock
Performance Tuning
Make Magento 3–10× faster
Custom Plugin Dev
Custom Magmi plugins and Magento modules
Support & Maintenance
24/7 monitoring, SLA, patches
Latest from the blog
Mastering Magmi: The Complete Guide to Mass Import in Magento
Step by step: installing Magmi, your first import, profiles, plugins, cron and the usual pitfalls.
CSV vs JSON in Magento: Which to pick for 1M SKUs
Which format is faster, easier to edit, friendlier to UTF-8 and produces fewer errors at scale.
Magento 1 → 2: A detailed 42-point migration plan
Migration checklist: database, custom modules, theme, URL rewrites, images, orders, customers.
Attribute Sets in Magento: What they are, why they matter, how to do them right
Attributes, attribute sets, attribute groups. How to structure your catalog so it scales to 10M SKUs.
Image Attach Plugin: How to upload 100,000 photos the right way
Folder structure, patterns, WebP, lazy load, CDN. The complete working flow with code examples.
Automating Magmi with cron and systemd
Scheduled imports, logging, Slack notifications, protection against double runs.
What our clients say
"Magmi saved us hundreds of hours. An 80K-SKU catalogue import that used to take two days now runs in 40 minutes."
Rohan PatelHead of E-commerce, Fashion&Co
"Their custom Magmi plugins integrated with our 1C and Shopify Plus without a single line of our own code. Pure wizardry."
Isabella RomanoMarketing Director, BeautyStore
"Zero-downtime Magento 1 → 2 migration in three weeks. The team was on point, every milestone hit."
Thomas BeckettCTO, ElectroShop